"This welcome book combines new and existing works on the consumer choice challenge to prevailing competition law models. It includes the important work of Averitt and Lande, who argue that price choices but especially non-price choices need to be taken seriously as a better way to identify harm to consumers.
[...]
But prominent critics of the choice model, concerned by the risk of over-enforcement, are also featured in the book, as are more sympathetic essays that reveal the importance of consumer choice in the European context and highlight affinities with the ‘economic liberty’ model. Together these works are a useful prism through which to consider the merits and tradeoffs of the choice approach and how it might ideally promote pro-consumer product variety and innovation. Readers may then decide whether what is needed, depending on the jurisdictional context, is just a broader, choice-sensitive perspective or a fundamentally different conception of competition law." (Fonte:Editore)
